Prior to recently joining TRICAS, Freddie was an industrial design lecturer and R&D engineer at Philips Domestic Appliances and two design studios. In these positions, Freddie specialized in integrating different areas of expertise such as product marketing, function design, industrialization and meaningful design. Why? To develop valuable propositions and product concepts that make a difference! As? 1. An authentication device for ABN AMRO, 2. Cleaning equipment for Philips and 3. A digital sketching course for industrial design students.

Way to go Freddie!